Business Planning Using Life Insurance

Make it easier to grow your business-planning practice with expert
guidance and best-in-class tools and resources.

 

Your business clients face planning
challenges. We can help.

There are 6 million small businesses in the US with employees.1 Every one of them faces challenges from attracting talent to ensuring a smooth transition to the next generation of ownership. Our in-house expertise, easy-to-use resources, and third-party experts can help you develop strategies using life insurance to meet your business clients' biggest planning challenges.

 

Why Life Insurance Using Business Planning

  • Competition for talent is fierce. Help your clients attract and retain top executive talent with cost-effective retention strategies.

  • Many business owners and highly paid employees are unable to save adequately for retirement. Help them achieve their retirement income goals with tax-efficient strategies not subject to qualified plan limits.

  • Would your client's business survive the death of a partner or key employee? Help them protect what they've built with a key person strategy.

  • Many owners have a substantial portion of their net worth tied up in their businesses with no clear strategy to realize that value. Help them ensure they can exit the business on their terms.

 

Small business owners face big planning challenges.

Use the Business Needs Analysis Questionnaire to help identify and
prioritize your clients' biggest needs.

 

Be Ready to Address Your Client's Top Planning Concerns

 

GUIDE

 

It’s All About the Business

 

Learn more about how to help your business clients plan for a more tax-efficient tomorrow with our concept-planning guide.

 
 
 

PLAYBOOK

 

Business Solutions Playbook

 

Uncover potential planning opportunities with your existing business clients with this comprehensive manual.

 
 
  • Business Succession Planning

    Strategies for business owner clients planning
    to leave their business to their heirs


  • Key Executive Benefits

    Attract, retain, and reward top talent with bonus plans


  • Estate Planning

    How to approach business owner clients about estate planning


  • Retirement Planning

    Help business owner clients plan for a more
    tax-efficient retirement


Get Started Today with Best In Class Tools and Resources

We consulted with the most successful business-planning experts in the industry, collected their go-to resources here, and negotiated special pricing for Pacific Life-appointed life insurance producers.

How do the best in the business find their prospects and clients? We asked. Then, we negotiated special pricing on the marketing and prospecting services they use. Explore how these services can help you grow your practice.

Client Appreciation Seminars - Pacific Life

Use our turnkey client appreciation materials (presentation, sample invitation, sample evaluation, and sample follow up correspondence) to put on a client appreciation event and uncover business planning opportunities for business clients of a center of influence or for your own book of business.

Contact the Advanced Designs Unit (800-800-7681, ext. 3690) for more information and to obtain a list of currently available seminar topics or log in to lifeline to download the presentations.

The PT Services Group

The PT Services Group has two appointment setting programs available to help you get in front of more business planning prospects:

  • New business and business owner prospects in the are you would like to target.
  • New potential CPA centers of influence in your area.

Special pricing is available for Pacific Life-appointed life insurance producers.
Learn More

 

"What's my business worth?" Knowing the answer before you start the conversation can open a host of opportunities. To help you get started, we've negotiated special pricing on two best-in-class business valuation services.

RISR

Get a real-time business valuation and access to software with RISR. Special pricing on a monthly subscription is available for Pacific Life-appointed life insurance producers.

Learn More

BizEquity

Get a real-time business valuation with BizEquity. Special pricing on a one-time valuation or a monthly subscription is available for Pacific Life-appointed life insurance producers.

Learn More

Spardata

For business clients who are ready to sell, get them the certainty of IRS-compliant business appraisals with Spardata. Mention the promo code PLBIZ to receive special pricing for our Pacific Life-appointed life insurance providers.

For more information, contact Ted Davidson, principal and chief marketing officer at Spardata, directly at (410) 844-0735.

 

Complement your planning strategies by working with recognized leaders in defined benefit plans.

Heritage Strategies Group (HAS)

With years of expertise in recordkeeping, administration, consultation, and actuarial services for a wide range of retirement plans, HAS offers full-service retirement plan administration for all types of qualified retirement plans, including defined benefit plans using life insurance.

For help identifying the right plan for your business client, contact HAS at (631) 423-0505 or info@hgtpa.com

McHenry Advisers

McHenry Advisers is a leading actuarial and strategic tax-planning partner dedicated to supporting financial advisors, CPAs, RIAs, estate attorneys, and other centers of influence. Specializing in custom retirement-plan design, including cash balance plans and advanced tax-minimization strategies, their team helps high-net-worth and ultra-high-net-worth business owners reduce tax liabilities and maximize retirement savings.

With over 27 years of industry experience, McHenry Advisers has designed and consulted on more than 10,000 qualified retirement plans nationwide, currently serving over 2,700 plan sponsors. Their extensive knowledge about IRS regulations and sophisticated planning allows them to deliver tailored, sustainable solutions that address complex client needs. Since 2006, McHenry Advisers has been a trusted partner for top advisors and business owners seeking to reduce taxes, grow wealth, and secure lasting financial legacies through innovative retirement solutions.

Their team of 46 seasoned professionals includes 10 enrolled actuaries, an advanced markets attorney, executive concierge staff, and dedicated tax-strategy administrators, all committed to providing a boutique, high-touch service experience with flawless execution.

To connect with McHenry Advisers, reach out to the Executive Concierge Team at (614) 927-0909 or info@mchenry-advisers.com.

 

From buy-sell agreements to employee stock option plans, these leaders in exit planning can assist you in helping your clients realize the value of their life's work.

Explore special pricing and services available to Pacific Life-appointed life insurance producers.

Business Transition Advisors (BTA)

BTA assists owners of closely held businesses in the business succession planning process via the use of employee stock purchase plans (ESOPs) as an exit strategy.

Pacific Life-appointed life insurance producers can get special pricing when they mention the promo code PLBIZ. Contact BTA at (855) 376-7282.

Equities Strategies Group (ESG)

Connect with the experts and help design the best exit path for your business clients. Includes direct access to specialists in exit planning, business valuation, and mergers and acquisition.

Learn More. To access special pricing, use code 1542.

 

Whether you need third-party administration or assistance in designing or administering a nonqualified deferred compensation (NQDC) plan, working with the right people at the right time can make all the difference.

Explore special pricing and services available to Pacific Life-appointed life insurance producers.

Executive Benefits Unit

Pacific Life's Executive Benefits Unit can help you explore strategies designed to attract and retain top talent. The highly experienced team offers consultation and creative plan design support for businesses and executive benefit plans of all sizes. For nonqualified plans, the Executive Benefits Unit offers the flexibility of working with your own recordkeeper or with one of our select recordkeeping services.

Executive Benefits Overview One-Page Flyer


For more information, contact Matthew Pressler at (949) 420-7311, Matthew.Pressler@PacificLife.com or Kim Coggin at (615) 424-0125, Kim.Coggins@PacificLife.com

The Pangburn Group

An industry leader for over 20 years, Pangburn provides comprehensive plan consultation, design and implementation support services, and recordkeeping solutions for nonqualified benefit plans and employer-owned life insurance on a fee-for-service basis.

For more information, contact a new business consultant at (800) 634-3287, ext. 1, or info@pangburngroup.com

 

Whether you're just starting out or have decades of experience under your belt, you can benefit from expert education and credentialing that can help take your business planning to the next level.

As a Pacific Life-appointed life insurance producer, you are eligible for special pricing with two of the top business-planning training and certification providers in the country.

Business Enterprise Institute (BEI)

Start your journey with a leader in business-planning training and certification. Special pricing is available for Pacific Life-appointed life insurance producers.

Learn More

Exit Planning Institute (EPI)

Increase your business-planning expertise with discounted 1-, 4-, and 5-day certification in exit and business planning from EPI. Mention promo code PLBIZ to get special pricing for Pacific-Life appointed life insurance producers.

Learn More

Connect with your Pacific Life representative to find tax efficient strategies for your clients!

Contact us today for a demonstration, to request a personalized illustration, or for help submitting a case.

 

1   "A Look at Small Businesses in the US." Pew Research Center, April 22, 2024

The primary purpose of life insurance is death benefit protection.

Life insurance is subject to underwriting and approval of the application and will incur monthly policy charges. In general, additional premium is required to continue coverage of the policy. Policy may lapse if premium is insufficient to continue.

Pacific Life, its affiliates, their distributors, and respective representatives do not provide tax, accounting, or legal advice. Any taxpayer should seek advice based on the taxpayer’s particular circumstances from an independent tax advisor or attorney.

Insurance products and their guarantees, including optional benefits and any crediting rates, are backed by the financial strength and claims-paying ability of the issuing insurance company. Look to the strength of the insurance company with regard to such guarantees because these guarantees are not backed by the independent broker/dealers, insurance agencies, or their affiliates from which products are purchased. Neither these entities nor their representatives make any representation or assurance regarding the claims-paying ability of the issuing company.

This website is intended for financial professional use only. If you are not a financial professional, please visit our public website at PacificLife.com.

Pacific Life is a product provider. It is not a fiduciary and therefore does not give advice or make recommendations regarding insurance or investment products.

Pacific Life Insurance Company is licensed to issue insurance products in all states except New York. Product/material availability and features may vary by state.

The home office for Pacific Life Insurance Company is located in Omaha, Nebraska.